Google’s August Core Update: What You Need to Know

Google’s August 2024 Core Update is finally here, and this latest Search Engine Optimization (SEO) algorithm change aims to enhance search results. As a result of the update, the search engine can offer users even more relevant and informative content. This puts greater emphasis on creating high-quality, helpful content to achieve higher rankings.

The significant changes brought about by the update will prioritize user experience and reward creators who provide valuable content. Google also added that this update will take about one month to fully roll out.

What’s New in the Google August Core Update?

Google’s August Core Update, which prioritizes quality over quantity, is designed to elevate content that users find genuinely valuable and engaging. So, it’ll boost rankings for content that offers real value to users rather than achieving high search results rankings. 

Moreover, Google highlighted that this latest update was based on recent feedback from content creators and other stakeholders.

Of course, Google will prioritize high-quality from a wide range of sources, which include smaller and independent websites. Therefore, it seeks to reward positive changes made by websites.

Let’s break down how this algorithm change works and how you can prepare for it:

Key Changes of the Google August 2024 Core Update

Content Quality

• Focuses on relevance and user satisfaction.
• SEO algorithms prioritize content that genuinely meets users’ needs and preferences.
• Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T) play a more significant role in rankings.

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Search Intent

• Algorithms are improved to better interpret and match search intent.
• Search Engine Results Pages (SERP) features are adjusted to better align with user queries.
• Focuses more on delivering relevant and contextually appropriate content to users.

Impact on Mobile-First Indexing

• Mobile usability is a more critical factor in search engine rankings.
• Websites optimized for mobile access are more likely to benefit from the update.
• Mobile-first indexing strengthens the need for responsive design and fast loading times.

Best Practices for Adapting to the 2024 Google SEO Algorithm Update

While it’s true that most sites that implement sustainable white hat SEO don’t need to worry about this core update, it’s essential to follow the best practices. 

Here’s how to adapt to the latest core update:

Prioritize User Experience

• Ensure that your content directly addresses Google users’ search intent.
• Deliver factual and comprehensive information via a well-structured format.
• Optimize your site to ensure quick loading times and mobile-friendliness.

Improve Content Quality

• Create in-depth and valuable content for users.
• Content creators should follow the E-E-A-T principle.
• Add stunning and high-quality visuals to your site to enhance user engagement.

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Monitor and Adapt

• Track your website’s performance and promptly handle any issues that arise.
• Regularly refine your content based on user feedback and performance metrics.
• Keep up-to-date with Google’s algorithm changes and updates.

Stay Informed On the Latest Google Core Updates!

Google’s search algorithms continue to evolve, which means businesses can consistently ensure that their site is aligned with the user’s needs. With the August Core Update, it’s essential to focus more on creating valuable content, optimizing for mobile, and staying informed on SEO best practices. 

Expert SEO services in the Philippines can optimize your website to elevate your online presence, following the latest core updates in search engines like Google.

About Jalou Batilong

Most every great writer is a voracious reader, and no word describes Jalou better. Jalou enjoys a good read whenever she has the time to sit down and open a book or browse for interesting articles. It's through reading that she is able to digest information so easily, and write her own unique piece of information to share to everyone else.

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